Founded in Paris by Elise Girault and Belen Frias, CACHÍ is a menswear label shaped by a dual identity, where French precision meets Argentine soul.
Through shirts, jackets and trousers, CACHÍ reimagines the essentials of the male wardrobe by combining classic tailoring, strong cultural symbols, and French and Argentine craftsmanship. The brand subtly subverts established codes and introduces a sense of 'coquetery into its cuts and details, drawing on the archetypes of the “Latin lover” and the mythologised seducer.
CACHÍ gives rise to a distinctive form of modernity: creating something new from something familiar.
Produced in France and neighbouring countries, the collections are conceived as a coherent wardrobe in which every piece, regardless of season, can be worn together. CACHÍ is currently available through a curated selection of stockists in Asia, particularly in China and Japan.
We met in Paris in 2018. We grew up in very different worlds, Belén in Argentina, Élise in France and something united us for good: the belief that clothes can connect people, cultures, and carry a meaning that goes far beyond simply getting dressed. Trained at renowned fashion schools in Paris and Buenos Aires, we refined our eye within premium and luxury houses, across menswear, womenswear and textile craftsmanship. Together, we drew from our memories, our tastes and our references to reimagine the male wardrobe. For us, a garment is never just an object, it is a bridge between the past and the future, between Argentina and France, and of course, between the two of us.
CACHÍ won the AMI x IFM Entrepreneurship Award (2023), was named a finalist for the Grand Prix de la Création de la Ville de Paris (2025), and continues its development within the Ateliers de Paris incubator.